MENT AI INC. (“MENT” or “We”, “us”), respect your privacy and we are committed to protecting your privacy through our compliance with this policy. This privacy policy has been compiled to better serve those who are concerned with how their ‘PII’ (Personally identifiable information) is being used online. This policy describes our practices in connection with information that we collect as a service provider on behalf of our Customers through our software applications (collectively our “Applications”). PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your PII in accordance with our website. This policy also describes your data protection rights, including a right to object to some of MENT’s processing. The Policy does not apply to information collected by any third party, including through any third-party application or content (including advertising) that links to or is accessible from our Applications or Websites.
We may collect PII about you, such as your full name, phone number, email address, or similar, when you register for an account on our site or opt-in to receive marketing information to help with your experience. If you choose to purchase a product from us or submit payment when participating in an event, our third-party payment processor will collect your payment information. We may send promotional or service-related emails. If you no longer wish to receive these emails, you may opt out of them at any point either on our website or through the unsubscribe link found in any of our communication emails. Cookies – Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. Technologies such as cookies are used by MENT. These technologies may be used in administering the Sites. We use cookies to remember users’ settings & preferences as well as for authentication in order to enhance the overall user experience. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our Sites, but your ability to use some features or areas of our Sites may be limited. Some features will be disabled which may make your site experience less efficient and some of our services will not function properly. However, you can still place orders by contacting customer service. We also collect a unique identifier associated with the device you use to access our services (Device ID). This identifier may be used for purposes such as improving our services, providing personalized content, preventing fraud, and enhancing security. User-Provided Media (Photos, Videos, Voice or Sound Recordings): Our services may request access to your device’s camera, photo library, or microphone. We will only access these features with your explicit consent. You grant this consent through your device’s operating system permission settings. For example, when you attempt to upload a photo, your device will prompt you to allow our app to access your photo library. You can revoke this permission at any time through your device settings. We collect and use photos, videos, and voice or sound recordings only as authorized by you and for the specific purposes described at the time we request your consent, or as otherwise outlined in this privacy policy. We also use Google Analytics, Google Tag Manager, Google AdWords (Conversion Tracking). Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add on. Some or all of these tools may be used to track information about your behavior on our website depending on your region. For more please contact us at [email protected] . MENT’s use of personal information collected through our Applications shall be limited to the purpose of providing the service for which our Customers have engaged MENT, to improve our services, or as required or permitted by law. If you do not agree with our policies and practices, you may choose not to use our Applications. Information We Collect on Behalf of Our Customers. Information Related To Data Collected For Our Customers: MENT collects information under the direction of its customers, and has no direct relationship with the individuals whose data it may process. If you are a participant in an event of one of our current customers and would no longer like to have your information collected, please contact us at [email protected]. Access and Retention Of Data Controlled By Our Customers: An individual who is a current or former MENT customer who seeks access or wishes to correct, amend or delete inaccurate data should direct his query to [email protected]. An individual who is a participant in the event of an MENT customer who seeks access or wishes to correct, amend or delete inaccurate data should can also direct his query to [email protected]. If we receive a request under this provision, we will acknowledge it within seventy-two (72) business hours and handle it promptly. We will retain personal data we process on behalf of our customers for as long as needed to provide our services. MENT will retain this personal information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.
MENT Applications can be used to collect personal data in a variety of ways as outlined in the examples below.
MENT collects information from you when you register on our site or in the MENT application to participate in an event, subscribe to a newsletter, fill out a form or enter information on our site.
We may use the information we collect from you when you create an account, register for an event, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
As a service provider, MENT does not use PII of our Customers for any purposes other than to provide services that our Customers and our SaaS Customers have contracted us to provide through our Applications, as noted below, to improve our services, or as required or permitted by law. MENT does not sell Customer PII monetary or other consideration. Furthermore, MENT does not share Customer PII data with any third parties for cross-context behavioral advertising, whether or not for monetary or other valuable consideration.
The data controller for all the data collected is MENT, can be reached at [email protected] and located at 3130 Fairview Park Dr., Falls Church, VA 22042
We collect personal data from our Customers in order to facilitate communication and delivery of the Applications that our Customers are interested in or contract us to provide. For example, we may collect Customer contact information, whether through the execution of a contract, use of our services, a form on our Website, queries submitted to our chat agent, an interaction with our sales or customer support team, sign up for an event, or a response to one of our surveys or marketing emails. We may also collect credit card information (e.g., credit card number and expiration date, billing address, etc.) or other customary bank information needed for billing and payment purposes. We may record and store Customer and Visitor support chats, messages, phone calls, video calls, teleconferences and web conferences (including audio and video content) for legitimate business interests related to providing Customer support, compliance with laws, training and coaching, process improvement, and quality assurance. We may analyze the content of our support communications using data analytics tools to gain better insights into our interactions with customers. We will always notify you before a call will be recorded and will obtain consent from you where required by law. We and our vendors collect Customer usage information about how our Customers interact with our Applications. This includes which webpages you visit, what you click on, when you perform certain actions, what language preference you have, what you buy, and so on. We process Customer’s PII in the following manner:
We aggregate information about (i) SaaS Customers and Customers, and (ii) the use of our Applications in order to improve our Applications and to create benchmark and other business intelligence products. None of the aggregated information contain PII. Where permitted, we may use Customer personal information collected from and about the Customer to deliver tailored advertising and marketing to the Customer: (i) on our Applications, (ii) on third-party sites and mobile apps not affiliated with MENT, and (iii) through direct marketing (for example: e-mail, mail, SMS, phone), for ourselves and for MENT Customers. If a Customer wishes to have their information excluded from this type of use, the Customer may submit the request to [email protected], which should include the Customer’s full name and a specific description of the Personal Data you wish to have deleted. If you do not receive a timely acknowledgement of your email, please send a follow up email and you also may contact us at +1 703-289-0033 or [email protected] .
For individuals that are from the European Economic Area (EEA) or other regions that stipulate a lawful basis for processing personal information (such as under GDPR Article 6), our legal basis for collecting and using their personal information will depend on the nature and circumstances of the processing activity. Where we are the processor for our Customers, our legal basis may be fulfillment of a contract or consent. Where we are the controller, our legal basis will be consent or legitimate interest where the processing is in our legitimate interests and not overridden by the individual’s data protection interests, or fundamental rights and freedoms. These interests are to provide individuals with access to the Applications and features of the Applications; to send them information they have requested; to ensure the security of our Applications by trying to prevent unauthorized or malicious activities; or to enforce compliance with our terms of use, contracts and other policies.
Unless otherwise provided in our contract with a SaaS Customer, we process the data until 30 days after the termination of the contract, at which time we remove it from our production environment. If you have an account with MENT, we will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.
Depending on their jurisdiction, Customers have the right to request access to their personal data and, if necessary, have it amended, deleted or restricted. Customers can also ask for some types of personal data to be delivered to them, or another organization they nominate, in a structured and machine-readable format. Where we process your PII on the basis of your consent, you have the right to withdraw your consent. Any such request should be made to [email protected] . The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal. Customers in the EEA also have the right to complain to a supervisory authority for data protection in the country where they live, or where they work – although we hope that we can assist with any queries or concerns you have about our use of your personal data. If a Customer requests MENT to delete, rectify or access Customer PII to comply with data protection regulations, MENT will process this request within the required time under the applicable regulation or law. We will not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. In such instances, we will inform the Customer about the legal obligations that prevent us from fulfilling the request.
Customers have the same rights to access, correct or delete their personal data as outlined above. MENT will process this request within the required time under the applicable regulation or law. We will not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. In such instances, we will inform the Customer about the legal obligations that prevent us from fulfilling the request. We will maintain an audit history of any requests to access, correct or delete personal information to maintain a record of compliance with regulatory requirements.
MENT processes Visitor data separately and distinctly from the way we process Customer and Customer Data Subject data.
MENT collects personal data including name, title, postal address, e-mail address, telephone number, social media account ID, company information (including financial and billing information when purchasing MENT services). We may collect this Visitor information directly from the Visitor through a form on our Website, queries submitted to our chat agent, an interaction with our sales or customer support team, when signing up for an event, contest entries, promotional enquiries, or a through a response to one of our surveys or marketing emails. We use this information to provide you with additional details about our services, conduct research, provide whitepapers or to contact you after your visit. When visiting our Websites, attending MENT marketing events or providing us with their personal information, Visitors consent to the collection, processing and storage of their personal information as described in this section. We also collect Visitor personal data from third party sources, such as third parties from whom we have purchased business contact information, public databases, joint marketing partners, and social media platforms. In some cases, MENT may combine personal data you have provided to us with personal data collected from other sources. We use this data to improve our Websites and advertising, and to identify prospective marketing opportunities. If you elect to do so, when you provide a reference, we collect personal information about your contacts, such as:
When you provide us with personal information about your contacts we will only use this information for the specific reason for which it is provided. If you believe that someone else has provided us with your personal information and you would like to request us to remove it from our database, please submit a request to [email protected] . Additionally, we and our analytics service providers collect personal data from cookies and similar technologies to collect information about the pages Visitors view, links Visitors click on, Visitors’ web browser information, Visitors’ IP address and other actions Visitors may take when accessing our Websites. MENT uses Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
MENT processes Visitor personal data to:
If you wish to remove yourself from marketing communications from MENT, please submit a request to [email protected] .
Where we process Visitor personal data for marketing purposes or with Visitor consent, we process the data until the Visitor asks us to stop. It typically takes up to 30 days to implement your request, but in no event longer than required by applicable law. MENT will not retain Visitor personal data longer than the statutory retention period permitted in the local jurisdictions where MENT services are marketed and provided. Where MENT retains Visitor personal data, we also keep a record of when Visitors have asked us not to send direct marketing or to process Visitor data indefinitely so that we can respect the Visitor’s request in the future.
MENT may share information with third party service providers contracted to provide services on our behalf as well as third parties who resell MENT services. MENT may also engage with business partners to jointly offer products, services or other programs such as webinars or whitepapers and from time to time, we may share personal data if you purchase or show interest in any jointly-offered products or services. MENT will only share personal data of Visitors or Customers who attend a MENT marketing event with third parties if a) the Visitor consents, b) the Visitor permits their badge to be scanned, or c) it is permissible under applicable law.
Visitors have the same rights to access, correct or delete their personal data as do our Customers. Any Visitor that seeks to access, correct or delete data, can do so by submitting a request to [email protected] . MENT will process this request within 30 days. We will not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. In such instances, we will inform the Visitor about the legal obligations that prevent us from fulfilling the request. We will maintain an audit history of any requests to access, correct or delete personal information to maintain a record of compliance with regulatory requirements.
None of our Applications are directed to children under 16 years of age. We do not directly solicit or knowingly collect personal data from children under 16. If we learn that we have inadvertently collected personal information from children under the age of 16, we will delete as soon as practicable. This Privacy Policy does not apply to the practices of our SaaS Customers with which your child may interact. You should review the applicable terms and policies for SaaS Customers to determine their appropriateness for your child, including their data collection and use practices.
We and authorized third parties use cookies or similar automatic data collection technologies as individuals interact with our Website or our Applications to collect certain information about their equipment, browsing actions and patterns, including details of your visits to our Applications, such as the date and time you access our Applications, length of time you spend on our Applications, websites that linked to our Applications or websites linked from our Applications, the resources and content that you access and use on the Applications; information about your computer and internet connection, such as your IP Address, computer type, screen resolution, language, Internet browser type and version. We do not use any of these technologies to collect information from Customer Data Subjects for marketing or advertising purposes. Our Customers may add cookies or other similar technologies through our Applications for their own purposes, including for marketing purposes. Browser Cookies. A cookie is a small file placed on a computer hard drive. Web browsers can be configured to restrict or entirely block cookies, to configure cookie notification settings and/or to delete cookies already present on the browser or device. Information on how to do this is provided by the web browser’s help/reference section. Limiting or restricting certain types of cookies may prevent a SaaS Customer or Customer from using certain portions of our Applications, depending on how the browser settings are configured. For example, event registration cannot be completed successfully if cookies are disabled in the web browser. Unless the browser setting has been adjusted so that it will refuse cookies, our system will issue cookies when the browser interacts with our Applications. Purpose. Our Website and Applications use cookies that serve the following purpose types:
Web Beacons. Pages in our Applications and emails will contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs). Web beacons differ from cookies in that the information is not stored on your hard drive, but invisibly embedded on web pages or in email. Web beacons permit us to track online movements of web users, for example: to count users who have visited those pages or opened an e-mail and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity). This enables MENT to provide a website experience more tailored to our users’ preferences and interests. More about Performance Cookies. We use third party analytics providers, including Google, Adobe, Mixpanel, Mouseflow and others, to collect information about the usage of our Applications and Websites to enable us to improve how they work. The information allows us to see the overall patterns of usage on the Applications, helps us record any difficulties you have with the Applications, shows us whether our advertising is effective or not, and allows us to use responses to advertisements to optimize ad performance. Google Analytics, Adobe and Mixpanel use cookies and other similar technologies to collect information about the usage of our Applications and to report website trends to us, without storing any personal data on external third-party analytics provider platforms.
Cookie Controls: If you are visiting our Website from the EEA, UK or Switzerland, then we do not set non-essential cookies unless you accept all cookies on the “cookie banner” that launches when you land on our Website. You can choose not to allow some types of cookies here: https://tools.google.com/dlpage/gaoptout. Strictly necessary cookies cannot be disabled.
Do Not Track: Some browsers include a “Do Not Track” (DNT) setting that can send a signal to the websites you visit indicating you do not wish to be tracked. We do not respond to browser ‘do not track’ signals, as we await for a uniform standard put forth by regulators or the privacy industry. Global Privacy Control: Some browsers and browser extensions support the Global Privacy Control (“GPC”) that can send a signal to the websites you visit indicating your choice to opt-out from certain types of data processing, including data sales. If your browser supports it, you can turn on the Global Privacy Control to opt-out of the “sale” or “sharing” of your personal information.
To facilitate our business practices and delivery of our services, PII may be collected, accessed from, transferred to or stored in the United States or in other countries where we operate, including countries outside the European Economic Area (EEA), Switzerland, and UK. PII may be accessed by MENT personnel providing services in any country where we have facilities, or in which we engage third party service providers (processors or subprocessors), including India, Australia and Singapore.
We use a variety of organizational, technical and administrative measures to PII data within our organization. We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once it is received. Although MENT is concerned with protecting your privacy and data, we cannot ensure or warrant the security of any information you transmit to MENT or guarantee that your information may not be accessed, disclosed, altered or destroyed by breach of any of our industry standard physical, technical or managerial safeguards. When you enter sensitive information (such as log in credentials) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL). No method of transmission over the Internet or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our Site, or if you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us [email protected] .
If you wish to update your email preferences to tailor the topics you are most interested in receiving, or to unsubscribe from communications from MENT, you may do so here: [email protected]
For details about the DPO’s role or any privacy questions related to MENT’s Privacy Policy, please contact the DPO at [email protected] . You should also feel free to contact MENT regarding details of our implementation of our privacy program at: MENT Representative 3130 Fairview Park Dr. Falls Church, VA 22042, email: [email protected]
We will update this Privacy Policy from time to time to reflect changes to our information practices. If we make any material changes we will notify you by means of a notice on this Website prior to the changes becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.
[Latest update was February 2025]
If you are a California resident, California law provides you with specific rights regarding your personal information, including the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. In addition to the rights already provided in this Global Privacy Policy, this supplementary notice provides information about what personal information we (as a business) collect about you, how we use it, how we may disclose or share it, and your specific rights under the California Consumer Privacy Act of 2018 (“CCPA”), as amended by the California Privacy Rights Act of 2020 (“CPRA”), which was effective as of January 1, 2023
As a business, MENT has not collected Sensitive Personal Information of Customers or Visitors in the preceding 12 months to the effective date of this Privacy Policy.
See above.
Personal Information is collected and used for carrying out MENT’s operational purposes, or for our service providers’ operational purposes (“business and commercial purposes”), specific examples of which are provided above.
MENT does not sell personal information as the term “sale” is defined by the CCPA. MENT does share personal information of its customers (as the term “share” is defined by the CCPA and its implementing regulations) as follows:
| Categories of Personal Information Shared | Categories of Third-Party Recipients | Purpose for Disclosure |
| Platform Activity, Usage Data, Identifiers | Social Media Platform Advertisers, Advertising Networks and Platforms, Advertising Related Technology Providers | Cross-Context Behavioral Advertising (as defined by the CCPA and its implementing regulations) |
If a Customer or Visitor wishes to have their information excluded from this type of disclosure, click here to submit the request.
As a California consumer you have rights regarding the Personal Information we collect about you and maintain as a business, subject to certain limitations:
To make such a request, click here to submit a webform, call 1-703-289-0033, or send a letter to: MENT Representative 3130 Fairview Park Dr., Falls Church, VA 22042 You may also opt out of the sale or sharing of personal information by turning on the Global Privacy Control (“GPC”) browser signal. To control types of cookies set, click the cookie control icon under Browser and Platform Controls. Furthermore, you may designate an authorized agent to make a request under the CCPA on your behalf, provided, we require the agent to provide proof that you gave the agent signed permission to submit the request (in which case we may still require you verify your identity) or a copy of your power-of-attorney document granting the agent the right to act on your behalf.
All practices described in “How can a Customer access, correct, or delete their personal data?” also applies to Virginia Visitors. In addition to the rights already provided in this Global Privacy Policy, effective January 1, 2023, residents of Virginia have the choice to opt out of targeted advertising. In order to exercise your choice as a Virginia resident, please click here, or click on “Your Privacy Choices” link on the bottom of the MENT webpage where your information is being collected and complete the request form to request “Do not share”.